AURORA, Ill. (January 4, 2012) – The hugely-popular video content of Monster Energy AMA Supercross, an FIM World Championship, is back and better-than-ever for the 2012 season, with Supercross LIVE! offering a completely enhanced exclusive weekly content plan for SupercrossOnline.com, the Official Website of Monster Energy Supercross. In total, seven new weekly online segments will debut at the season-opening race in Anaheim making SupercrossOnline.com the most in-demand website for Monster Energy Supercross digital coverage.
Leading the way for each video feature in 2012 will be co-hosts Jim Holley, a familiar name to supercross fans all over the world and a Supercross LIVE! veteran, and Lauren Abraham, the newest face of the sport. “Hollywood” Holley was a successful pro supercross rider in the 1980’s, ultimately becoming the first World Supercross Champion in 1985, while also capturing a pair of Ultracross titles in 1988 and 1989. Following his racing career, Holley became a Hollywood stuntman, with film credits such as The Italian Job and Wild Hogs. Abraham has been a fixture in the action sports world for many years, in addition to being a former professional snowboarder. Following her career on the slopes, Abraham became a popular fitness model and has emerged as one of the newest figures in television hosting for many sports.
The Supercross LIVE! video content will be highlighted by five different exclusive online segments each Saturday in addition to two mid-week features. The Official Supercross LIVE! Pre-Show, Fueled by Monster Energy, will set the tone for each Saturday race day, bringing the audience the latest headlines from each Monster Energy Supercross stadium. Jim Holley will also scour the Monster Energy Pit Party throughout the morning and afternoon to bring viewers one-of-a-kind interviews on Behind the Scenes with Supercross LIVE! with videos being released throughout the day.
For any fans unable to attend a round of action in person, the new 2 Minutes on the Track feature will give fans at home a two-minute peek into how the riders look on the track during each session of timed practice for both the Supercross Class and Supercross Lites Class. This is a new never-available-before content element of Monster Energy Supercross, showcasing the drama that takes place on the track before the gate drops each night!
Once the race winners are crowned, Supercross LIVE! will keep the content coming with And on the Podium Tonight, Brought to you by Kawasaki. Following each evening’s main event, the top three finishers in the Supercross Class and Supercross Lites Class will share their insights on the night that was, and what helped them land on the podium. To wrap up each race of the season, the Official Supercross LIVE! Post-Show, Fueled by Monster Energy, will recap the action and offer in-depth analysis of what went down that night and what lies ahead in the coming week. Both the Pre & Post Show videos will also be made available via Monster Energy at.MonsterEnergy.com.
In addition to the full-slate of groundbreaking race-day coverage, Supercross LIVE! will also bring viewers two exclusive mid-week features. Every Wednesday, Toyota Tailgate Talk, Brought to you by Toyota, will take a look at the various storylines that are sure to develop throughout the season, while also bringing a unique exclusive behind-the-scenes look at the sport. On Thursdays, After the Checkered Flag will allow fans to tune in to more post race thoughts and discussion from longtime color commentator and former supercross champ, Jeff Emig and co-announcer, Ralph Sheheen.
In all, over 300 videos will be made available to the millions of Monster Energy Supercross fans all over the world with the most complete digital video package anywhere. The exclusive content will be available on SupercrossOnline.com, making the official site of the sport the one-stop shop for any and everything related to Monster Energy Supercross.
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